Can race, guilt, and empathy get you to pay $40 for this $9 belt buckle on TikTok?
No paywall: https://archive.is/nxp3m (or use noscript)
They’re doing a/b tests on the headline.
Sometimes the article is “AI avatars in digital blackface want to sell you this belt buckle”, sometimes is “AI grifters are creating fake Black people to sell Shein junk”
I don’t know which is worse: blackface at comedy sketches that punch down at black people with racist stereotypes, or this
Nearly all aspects of the accounts appear to be AI-generated — from the “person” in the video to automated responses to comments, which in some cases attempt to mimic African American vernacular — and experts warn scams like this are growing every day
Oof
Sometimes the article is “AI avatars in digital blackface want to sell you this belt buckle”, sometimes is “AI grifters are creating fake Black people to sell Shein junk”
Well, you can’t be too sure you’re using the correct ragebait if you don’t do a comparison.
RIP etsy
There are some clues to spot to determine that this video is AI-generated. Aliyah’s voice is robotic and emotionless, which doesn’t match the crying face on the screen. In one clip, she is sewing a leather belt where there wouldn’t usually be sewing at all. When she wipes a tear off her face, the stream of liquid below where she wipes also disappears.
So, it seems like the key to these grifts is that the human learns how to cleanup AI mistakes in post.
I don’t think experts would be able to detect AI content from someone with decent video editing experience
|Can race, guilt, and empathy get you to pay $40 for this $9 belt buckle on TikTok?
Nope.
1/ I don’t care what race anyone is. 2/ I have nothing to feel guilty about as far as race is concerned. 3/ Empathy doesn’t even make my list when it comes to an ad. 4/ I don’t use TikTok.
Empathy doesn’t even make my list when it comes to an ad
Those aren’t disclosed as ads. It’s scammers pretending to be some vulnerable person crying something like “nobody wants to buy my handmade shit 😭😭 I gonna need to sell my organs to pay the mortgage or my family will be on the streets”
Then you pay $50 for a “handmade” factory-made disposable shit dropshipped from china for $1
Someone asking you to buy something is an obvious ad.
They don’t have to be disclosed as an ad for someone to recognize them as an ad.
And yet, many people don’t. That’s the issue.
You can sell things on tiktok?
You put a link, you could sell stuff on Lemmy in the same way I guess.
Although Tiktok does have digital coins or whatever like twitch
Apparently, like I said I don’t use TT
Facebook Shorts is eat up with this shit and the thirsty mouth breathing crackers lap it up. YEYAYA I know I fucking around on Facebook but it is the only place my American Legion post will put anything.
What does “shein” mean?
It’s a Chinese online store that sells junk disguised as fashion items
Edit: article says it’s a fast fashion ecommerce website
This is literally no different than an actor or animation portraying a fake character that does not exist in an ad. BuT tHeY aRe PrEyInG oN yOuR eMoTiOnS!!! Yeah, literally all advertisements do.
It’s worse because it hurts and already marginalized group by making them less credible
Its an ad. That’s how they work. They discredit competitors, directly or indirectly, all the time, in all kinds of ways. This is no different from putting an actor in a white doctor’s coat with a stethoscope, or a fake influencer/streamer with a gaming chair and microphone in their face, to build false crediblity. Lots of companies use subsidiaries and branding to appear to be small businesses instead of a major conglomerate corporation.
They literally just need to put tiny white text on the bottom that discloses it is an ad for Shein and not a real person, the way other advertisements do, and then this whole thing would be a total non-issue.
“digital blackface” doesn’t seem to be a problem when McDonalds or the NFL or alcohol companies or car companies or drug companies or anyone else does it.
We get it. You don’t like black people, and don’t see their problems seriously. Just say that and be done. 🙄
Even in the article they talk about it going further than fake black businesses. It’s really just a new form of deceitful advertising. You’ve already got businesses using black actors and supposedly AA vernacular to sell food or prodcuts or even those horrible betting platforms
Even in the article they talk about it going further than fake black businesses. It’s really just a new form of deceitful advertising. You’ve already got businesses using black actors and supposedly AA vernacular to sell food or prodcuts or even those horrible betting platforms
What’s funny about the whole thing is, for most regular popular advertising for larger companies, the ads wouldn’t look anything like these. Even if it had a black person, a poc, a white person, or a mix, the tone would be WAY different for those ads. It’s a super conscious exploitative choice.
Doesn’t your superpower for spotting racists have a better use than Lemmy comments?
Calling me racist for factually pointing out how this is objectively the same as any other advertisement:
- is projection
- does not help your argument or convince anyone that you’re right
- is just as much of a deceptive appeal to emotions by using racial issues as these advertisements are, which is pretty hypocritical
Looks like I’m the only one of the two of us who is actually taking these issues seriously and willing to have a serious conversation about them. I’ll continue to do so, despite your baseless accusation that is designed to silence. Nothing I have said can be construed as “not liking black people”.
“and this whole thing would be a total non-issue” I didn’t know corporate lawyers used Lemmy/PieFed lmao
This isn’t a paid-off court. Your tiny barely-compliant text is no good here.
There is a huge difference between fiction-based advertising (Old Spice is a great example of this one :D) and fraudulent advertising, though.
“I am a pirate and this product keeps me smelling fresh (it’s a deodorant and it works as advertised)” - fictional character, accurate product representation
“I am a struggling marginalised business owner selling artisanal products (that are actually from Shien, and I’m either a paid actor or AI)” - fake person, fraudulent product representation
don’t tell me that Crews flexing his pecs is fiction D:
At least an actor gets paid
